But that’s racial profiling

Did I get your attention? OK, let's imagine that you want to collect information regarding your customers. Well, you could use a CRM or Customer Relationship Management system. There are many and several are free. Good choice. Or is it? We haven't established the purpose or department that's going to use the data. Here's what... Continue Reading →

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But My business is Different

Not so much. It's as different from others as it is the same. You all provide products or services. You have employees, expenses, assets, loans and customers. You also have a love of what you do, or you wouldn't be doing it. That is the downside. This deep seated personal belief that the culture you... Continue Reading →

Funny thing about a CRM

That is at least when it comes to my wish for your business. You see, I have been writing about elevating you to a Relational Database, and I bet your company already uses one and you didn't know it… a CRM. After-all, the acronym stands for Customer Relationship Management. In this case, it helps you... Continue Reading →

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